Privacy Policy
Green Valley Estate
Effective Date: July 2026
1. Introduction
Greenbelt Developments Proprietary Limited (registration number 2021/535704/07) operates the Green Valley Estate website (www.greenvalleyestate.co.za) in compliance with the Protection of Personal Information Act, 2013 (POPIA).
This Privacy Policy explains how we collect, use, and protect personal information from visitors to our website. We are committed to protecting your privacy and ensuring you have a positive experience on our site.
2. What Information We Collect
We collect personal information in the following ways:
Information you provide directly:
- Names and contact details (email, phone number)
- Enquiry messages or registration forms
When you submit an enquiry or viewing request on our website, the details you enter (your name, phone number, email address and message) are stored securely in our website’s database so that we can respond to you and keep a record of enquiries.
Information collected automatically:
- Browser type and operating system
- IP address
- Pages visited and time spent on site
- Referral source
- Cookie data
3. How We Use Your Information
We use personal information for the following purposes:
- To respond to your enquiries
- To send information about the development
- To improve our website and services
- To comply with legal obligations
- To conduct analytics on website usage
- To measure how well our advertising performs
- To show you relevant advertising about the development on other websites and applications after you have visited our site
4. Legal Basis for Processing
We process your personal information on the following legal bases:
- Your consent (for marketing communications and for analytics, advertising and session-recording cookies)
- Performance of a contract or relationship with you
- Compliance with legal obligations
- Our legitimate interests
5. Cookies and Advertising Technologies
Our website uses cookies and similar technologies. Cookies are small files stored on your device that help us remember your preferences, understand how the site is used, and measure the performance of our advertising.
a. The types of cookies we use
Essential cookies, which are necessary for the website to function properly.
Analytics cookies, which help us understand how visitors use the site. We use Google Analytics for this purpose. It collects information such as the pages you visit, how long you spend on the site, and the source that referred you to us. Google Analytics only runs if you accept statistics cookies.
Advertising cookies, which allow us to measure the performance of our advertising and to show you advertising about Green Valley Estate on other websites and applications after you have visited our site. This practice is commonly known as remarketing. We use Google Ads and Meta (Facebook and Instagram) for this purpose. These only run if you accept marketing cookies.
Session recording, which helps us understand how visitors use our pages. If you accept marketing cookies, we use Microsoft Clarity to create heatmaps and recordings of visits to our site. Information you type into forms is masked and not recorded.
b. How to control cookies and advertising
When you first visit our website, a cookie banner asks for your choice. Analytics, advertising and session-recording cookies are only used if you accept them. You can change or withdraw your choice at any time through the cookie settings link on our website.
You can also control or delete cookies through your browser settings.
You can manage the advertising you see from Google, including switching off personalised advertising, through Google’s advertising settings. You can prevent Google Analytics from collecting your information by installing the Google Analytics opt-out browser add-on.
You can manage the ads you see on Facebook and Instagram through your Meta ad preferences.
6. Sharing Your Information
We do not sell or rent your personal information. We share it only in the following circumstances:
- With our Real Estate Manager (Phindi), so that she can respond to your enquiry
- With service providers who assist us in operating the website and our business, such as web hosting and email providers, and the agency that manages our website and digital marketing, which may access enquiry records to maintain the website
- With advertising and measurement partners, including Google, Meta and Microsoft, for the purpose of measuring and improving the performance of our advertising
- Where we are required to do so by law or legal process
Information shared with advertising partners
If you accept marketing cookies and submit an enquiry on our website, contact details such as your email address or telephone number are converted into a coded (hashed) form before they are sent to Google. This process is designed so that the information cannot be read by Google and can only be used to match against a record Google already holds. We do this to understand which of our advertisements lead to genuine enquiries, so that we can spend our advertising budget more effectively.
7. Data Security
We implement reasonable security measures to protect your personal information from unauthorised access, alteration, or disclosure. Enquiry records stored on our website can only be accessed by authorised administrators. However, no method of transmission over the internet is completely secure.
8. Data Retention
We retain personal information for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Enquiries submitted through our website are kept for 24 months after our last contact with you and are then deleted.
9. Transfer of Information Outside South Africa
Some of the service providers and advertising partners we use, including Google, Meta and Microsoft, process information on servers located outside South Africa. Where your personal information is transferred outside the country, we take reasonable steps to ensure that it continues to be protected in a manner consistent with this policy and with the Protection of Personal Information Act.
10. Your Rights
Under POPIA, you have the right to:
- Access your personal information
- Correct inaccurate information
- Request deletion of your information
- Object to processing
- Request a copy of your information
To exercise these rights, contact us at info@greenvalleyestate.co.za.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.
12. Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us:
Greenbelt Developments Proprietary Limited
17 Wildberry Street, Riverside, Mbombela, 1200
Phone: 013 753 2214
Email: info@greenvalleyestate.co.za
Real Estate Manager: Phindi | 064 961 2796 | info@greenvalleyestate.co.za
Last Updated: September 2026